Ready to optimize social media for yourself or your business? First things first, you’ll need a plan.
To effectively create your online presence, you can’t just wing it. You need an effective strategy.
WPI Professor Kordzadeh, Assistant Professor of Information Systems and Data Science at the Business School at WPI discusses the importance and insights social media analytics can bring to you.
In collaboration with SEED Global Education, this master class gives you a social media analytics framework, designed to help you utilize the analytics behind your posts to help guide your decisions from the timing of your posts, the content you curate, and how you engage with your audience.
Nima Kordzadeh | Assistant Professor of Information Systems and Data Science , WPI
Nima Kordzadeh is an Assistant Professor of Information Systems and Data Science at the Business School at Worcester Polytechnic Institute. His research interests include responsible use of AI, social media analytics, and electronic word-of-mouth. His research has been presented at national and international conferences and published in leading information systems journals such as Journal of the Association for Information Systems, European Journal of Information Systems, Decision Support Systems, and International Journal of Information Management, among others. He is currently an Associate Editor for Internet Research.
About SEED Global Education Ltd.
SEED Global Education is a global higher education company facilitating interactions between top universities and potential students. This session is powered by SEED Global Education Ltd.