I AM Dress for Success Worcester: A Video Campaign

Welcome to our page! During our interactive qualifying project, we worked in collaboration with Dress for Success Worcester to create a video that promotes their range of services.

Project Sponsor: Dress for Success Worcester

Dress for Success Worcester is an affiliate of the worldwide nonprofit organization, Dress for Success. The mission of Dress for Success is to “empower women to achieve economic independence by providing a network of support, professional attire and the development tools to help women thrive in work and in life.” Dress for Success Worcester has helped over 4,000 women work towards economic independence.

Student Researchers:

From left to right: Amelia Brown, Janette Fong, Talia Brooks, Emma Fields

Project Goal:

The goal of this project is to create marketing materials to help Dress for Success Worcester with the promotion of their range of services.


  1. To obtain a better understanding of the organization and their target audience.
  2. Produce a videos to promote Dress for Success Worcester.
  3. Provide suggestions of platforms for Dress for Success Worcester to use to share the videos.

Final Report and Video:

Final Report

Supplementary Materials